Was 17 more about whats hype then the previous years?

It´s all about releases, “drops”, “raffles” restocks and being fast at the registration button to get the CHANCE to buy stuff and maybe sell it on eBay to those collectors with wifi interruptions around 12 am. Long lines in front of the selected sneaker stores aren’t new at all – brand collabs´neither. But something felt different this year. The most valuable sneaker collab´s this year is reselling for over 10 000 US$

Lets have a look at a few of the hype objects from 17.

Air Jordan I, Virgil Abloh, nike

OFF WHITE x AIR JORDAN 1

Supreme Bag

LOUIS VUITTON X SUPREME

supreme louis vuitton,
ALL VETEMENTS EVERYTHING, hype 17

ALL VETEMENTS EVERYTHING

BALENCIAGA sneaker

BALENCIAGA TRIPLE -S SNEAKER

balenciaga bernie sanders

BALENCIAGA – BERNIE SANDERS INSPIRED LOGO ON EVERYTHING

ADIDAS CHANEL PHARELL

CHANEL X PHARELL WILLIAMS X ADIDAS ORIGINALS

gucci, guccy, guccimania 2017

ALL GUCCI EVERYTHING